For many, Thanksgiving conjures images of a golden-brown turkey sitting at the center of the table. But as more people embrace plant-based eating, Many are turning to online inspiration for ways to give the holiday menu a creative meat-free makeover.
This year, TikTok’s vibrant community of vegetarian chefs and home cooks is flipping the script on Thanksgiving, serving up viral proof that a meatless feast can be every bit as festive, cozy, and indulgent!
Online Chefs Offer Vegetarian Inspiration
Social media platforms have become a go-to resource for culinary inspiration, and TikTok is leading the charge with its short, engaging video format. A quick search for “vegetarian Thanksgiving” reveals an endless scroll of innovative recipes. You will find everything from savory mushroom Wellingtons and creamy pumpkin pastas to vibrant roasted vegetable platters that could easily steal the show.
These creators are not just offering alternatives; they are crafting entirely new traditions centered on flavor and creativity.
Mainstream Recognition of Vegetarian Trends
The trend has gained so much momentum that even major publications are joining the conversation. The New York Times Cooking’s official TikTok account captured the spirit of this movement perfectly. They shared a video showcasing a warm, gooey baked brie, elegantly served, alongside the simple but bold caption: “baked brie is the new turkey.”
The statement resonated with thousands, signaling a broader cultural shift toward more inclusive and flexible holiday menus. It highlights a desire for centerpiece dishes that are celebratory in their own right, rather than being mere substitutes for a traditional main course.
Redefining Thanksgiving with Plant-Based Creativity
One video that has captured the hearts and appetites of many comes from TikTok creator Katie, known by her handle @babytamago. She shared a visually stunning recipe for a honeynut squash stracciatella tart. The video takes viewers through the process of making the dish, from peeling the squash to preparing the puff pastry. This is no mere side dish, but more a work of art destined to be the star of any holiday table.
The response to Katie’s tart has been overwhelmingly positive, and speaks to the power of a shared culinary experience. The comments section is hopping, with users praising the recipe, and asking for more holiday ideas. Comments include ideas of ways to riff off the original recipe to include other favorite vegetables. “I feel like this would be an incredible method for sweet potatoes…” speculated one user. Others have already tried the recipe, proudly posting photos of their own beautiful tarts.
@babytamago day 5 of everything but the turkey: honeynut squash straciatella tart 🐿️🧈 a very beautiful girl complete with ricotta, squash roasted in maple butter, straciatella, hazelnuts + a balsamic glaze yuuuuummmmm recipe to come on Monday to substack! #everythingbuttheturkey #thanksgivingrecipes #friendsgiving #thanksgivingdinner #vegetarianthanksgiving ♬ It’s Complicated – Hans Zimmer & Heitor Pereira
Food Brings Us Together, With or Without Meat
This wave of online recipe sharing does more than just provide meal ideas. It fosters a sense of connection and community. In a world that can often feel divided, the simple act of preparing and sharing food remains a powerful unifier.
These TikTok videos are a reminder that a meal is about more than just what is on the plate. It is about gathering, sharing, and creating new memories together. Whether you are carving a turkey or slicing into a beautiful squash tart, the spirit of Thanksgiving lies in the joy of bringing people you love to the table.

